Guided by Empathy. Anchored in Outcomes.
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Product Manager with 5+ years of experience in product management, UX research, and project execution, including 3+ years focused on product management. Skilled in crafting user-centric solutions across telecom, social, virtual, and gaming products. Delivered +7% retention uplift | +25% app conversion | scaled AI-powered features to 3M+ users.
Awarded by the CTO for consistently going above and beyond core responsibilities—delivering high-impact features, driving key metrics like W2D and retention, and setting a benchmark for ownership and adaptability across teams.
| Date | Position | Company |
|---|---|---|
| April 2025 - Present | Independent Product Consultant | Multi-Clients |
| July 2022 - April 2025 | Associate Product Manager | Hike |
| July 2021 - July 2022 | UX Research Associate | Hike |
| July 2019 - July 2021 | Project Manager & Researcher | Lee Keshav Design Studio |
When the loyalty feature failed, I led the rebuild from scratch: redesigning progression mechanics, segmenting user personas, embedding UX nudges, and A/B testing impact — until we turned it into a core monetization lever. **📈 N28 retention (+18%) | 📊 ARPU of premium tiers (+19%) | 📈 Avg. Wagering (+41%)
Tools: Eppo for A/B Test | Figma | Tableau